Sexy absollute vodka ad

If this is your first time registering, please check your inbox for more information about the benefits of your Forbes account and what you can do next! Titled Drink Responsibly, SexResponsibly, the campaign directs a spotlight on the relationship between sex and alcohol. The series of ads follow the progression of a date, pointing to where consent can be misinterpreted or misconstrued. In the center of each ad sits the iconic Absolut bottle, scrawled with SexResponsibly in pink.

21 of the most clever Absolut vodka print ads

Absolut Vodka Uses New Campaign To Talk About Consent

Subscriber Account active since. In , the advertising agency TBWA made an ad for Swedish vodka brand Absolut featuring a bottle of its product with a halo above it and the words "Absolut Perfection. The ad was an instant hit and spawned one of the most iconic ad campaigns of the subsequent three decades — all including the Absolut bottle in a variety of creative displays. By the time the campaign ended in the mid s , Absolut had created more than 1, ads and drastically increased its US sales from a paltry 10, cases in to 4. In that time, Absolut went from a newcomer to the US market to the most heavily advertised liquor brand in the world. Despite not running its iconic bottle ads anymore, Absolut still dominates alcohol marketing.

Absolut Vodka Uses New Campaign To Talk About Consent

The liquor business has long used sex to sell its brands, but the vodka category in particular has recently seen an overload of unoriginal advertising borrowed from the world of softcore porn. That world is dated circa , if Effen vodka's new ad campaign is to be believed. One print ad features a flight attendant -- perhaps I should call her an air hostess?
An almost unrecognisable Kate Beckinsale cuts a fine figure in the new ad campaign for Absolut Vodka. Check out these pics from the new ad campaign for Absolut Vodka, which stars a practically unrecognisable Kate Beckinsale. The Brit actress cuts a fine figure in three different costumes to promote three new vodka-based cocktails for the drinks brand. The amazing snaps for the Swedish alcohol company , were taken by renowned fashion photographer Ellen von Unworth and show Kate in trio of super-sexy outfits.
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  •   Nazuru March 3, 2019
    Intensely satisfying
    +0 -10
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